Full Job Description
Join Our Dynamic Team as a Digital Content Strategist in Evansville!
Amazon, a global leader in e-commerce and technology innovation, is seeking a passionate and skilled Digital Content Strategist to join our Evansville team. This role is perfect for a creative thinker who thrives in a fast-paced environment and is eager to leverage data-driven strategies to enhance our digital content offerings. As a key player in our marketing team, the Digital Content Strategist will help shape our brand’s voice and maintain consistent messaging across all digital platforms.
About Amazon
At Amazon, our mission is to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online. From books and electronics to cloud services and beyond, Amazon's relentless focus on delivering the best for our customers has made us a household name. We believe in innovation and are always seeking talented individuals to drive our growth and success.
Your Role as Digital Content Strategist
As a Digital Content Strategist, you'll work closely with various teams, including product marketing, social media, and editorial teams, to develop and execute engaging content strategies. Your goal will be to drive traffic, engagement, and conversions across our digital platforms. You’ll collaborate with graphic designers, web developers, and data analysts to ensure that all content is aligned with business objectives and customer needs.
Key Responsibilities:
- Develop, implement, and manage comprehensive digital content strategies that align with marketing objectives.
- Conduct audience research to understand preferences and tailor content accordingly.
- Analyze content performance metrics and make data-driven decisions to improve engagement and conversion rates.
- Create compelling, high-quality content that resonates with our target audience across various platforms, including blogs, social media, email newsletters, and the main website.
- Collaboration with SEO specialists to enhance visibility via search engines through optimized content.
- Stay up-to-date with the latest trends in digital marketing and content creation.
- Oversee the content calendar and ensure timely delivery of materials.
- Manage relationships with content creators, influencers, and external vendors.
- Work with cross-functional teams to develop integrated campaigns that promote new products and services.
- Provide training and support for team members on best practices for content creation and strategies.
What We’re Looking For:
- Bachelor's degree in Marketing, Communications, Journalism, or related field.
- Minimum of 3 years of experience in content strategy, digital marketing, or related field.
- Proven ability to create engaging content using storytelling techniques.
- Strong analytical skills with experience in data analytics tools and performance tracking.
- Excellent written and verbal communication skills.
- Proficiency in SEO best practices and content management systems.
- Ability to work independently and collaboratively in a dynamic team environment.
- Familiarity with social media platforms and innovative content formats such as webinars, podcasts, and video marketing.
Why Join Amazon?
At Amazon, we understand that our employees are our greatest asset. We provide a dynamic work environment that encourages innovation and creativity as well as ample opportunities for personal and professional growth. Here’s what you can expect as a part of our team:
Benefits:
- Competitive salary with performance-based bonuses.
- Comprehensive health, dental, and vision insurance plans.
- 401(k) retirement plan with company match.
- Generous paid time off and holiday schedule.
- Employee discounts on Amazon products and services.
- Continuous learning and development opportunities.
- A diverse and inclusive workplace culture that values diversity in thought and experience.
About Evansville
Located in the southwestern part of Indiana, Evansville is known for its rich history, vibrant arts scene, and a strong community spirit. With a beautiful riverfront, a thriving economy, and countless recreational opportunities, it’s a fantastic place to live and work. Whether you’re exploring the local parks, enjoying a performance at the Victory Theatre, or celebrating local traditions, Evansville has something for everyone.
Application Process
If you're excited about the prospect of joining Amazon as a Digital Content Strategist in Evansville, don't hesitate! Bring your creativity, expertise, and passion for digital content to our team.
To apply, please prepare your resume, portfolio showcasing your best work, and a cover letter explaining why you are the perfect fit for this role at Amazon. Make sure to highlight any specific achievements or projects that demonstrate your capabilities in content strategy and digital marketing.
Join Us at Amazon!
Amazon is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We encourage applicants from all backgrounds to apply.
Take the next step in your career with Amazon and help us shape the future of digital content strategy!